Tuesday, November 19, 2019

The Economic Case For Supporting Libraries via Book Riot


The Economic Case For Supporting Libraries
Book Riot: 11.06.2019 by Christine Ro

Here at Book Riot, we’re well aware of the many benefits of libraries. We’ve written, for instance, about how libraries:

Of course promote literacy, including by sharing tips with parents
Provide a sanctuary
Improve educational outcomes
Create community spaces
Provide a wealth of digital materials . . .
Preserve local history and culture
Champion diversity . . .
Open gateways to possible careers and lifestyles, including for future authors

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Overall, the Public Libraries report claims that each £1 invested in a local library service has an economic return of £5–7. The similar return on investment is £3.89–5.48 in the U.S. and over £4 in New Zealand.

It will be impossible to quantify every advantage libraries offer to their communities. But Public Libraries: The Case for Support and similar research shows that these advantages are evidence-backed and undeniable. This is especially useful when calling on policymakers to commit funding in order to maintain and develop libraries.  READ MORE >>


2018: From Awareness to Funding: Voter Perceptions & Support . . ., OCLC
2017: Library & Literacy Funding Chart: FY 2017 -by President, House, and
Senate, ALA (excel file)
2011: Public Library Funding & Technology Access Study, ALA
2008: From Awareness to Funding: A Study of Library Support in America, OCLC
2007: Worth Their Weight: Assessment . . . Library Valuation, Americans for Libraries Council

Return On Investment - ROI

2019
Library Funding Map, EveryLibrary
Economic Impact of Public Libraries (various ROIs), WI Dept Public Instruction
Libraries Matter: Impact Research: Bibliography, ALA
Public Libraries – A Wise Investment - Library Research Service


Monday, November 18, 2019

2019 Winners & Best Practice Honorees :: Library of Congress Literacy Award

Winners & Best Practice Honorees 2019

In addition to the three award winners, the Library of Congress Literacy Awards Program Advisory Board recognizes 15 Best Practices Honorees for developing programs uniquely successful in their communities and potentially applicable to other audiences.

This year, the work of the 15 Best Practices Honorees falls into four categories of focus, including:

• responding to community needs
• innovative programs through libraries
• writing as a pathway to literacy
• fostering a love of reading

These 15 organizations are particularly adept at designing programs that fit the specific needs of the people they serve.

RESPONDING TO COMMUNITY NEEDS

The Conscious Connect Inc. Launched in 2016, The Conscious Connect Inc.’s mission is to reimagine and redevelop underutilized spaces for the purposes of education, culture, peace and health — so that zip codes do not define the success of children and families.

Nal’ibali Trust, “here’s the story,” in the isiXhosa language, is a national readingfor-enjoyment campaign to spark children’s potential through storytelling and reading.

Razia’s Ray of Hope is a 501(c)(3) nonprofit organization founded in 2007 that improves the lives of young women and girls through community-based education in the rural district of Deh’Subz, Afghanistan.

INNOVATIVE PROGRAMS THROUGH LIBRARIES

Hartford Public Library In response to an influx of refugees into the area in 2000, Hartford Public Library received funding from a local foundation to establish a dedicated program for immigrants and refugees, known as The American Place (TAP).

The Jane Stern Community Library Begun as a lending library by activist Jane Stern in 1974, The Jane Stern Community Library quickly became a bilingual learning center as a 501(c) (3) nonprofit corporation on an island with no public library tradition.

Meridian Library District, books are just the beginning, and branches are not just quiet places for learning. Serving the fastest-growing city of Idaho, the libraries focus their efforts on enriching lives, igniting curiosity and cultivating connections.

Riecken Community Libraries The Riecken Foundation provides access to information through 65 community libraries in rural, remote and often indigenous communities in Honduras and Guatemala.

WRITING AS A PATHWAY TO LITERACY

Literacy for Incarcerated Teens In 2009 Literacy for Incarcerated Teens (LIT) was formed to address the paucity of library services to incarcerated teens in New York.

LitWorld International Inc. mission is to strengthen kids and communities through the power of stories.

One World Education reinvigorates research and writing instruction with proven programs that provide curricula and training for teachers and learning experiences for students.

PEN/Faulkner Foundation celebrates literature and fosters connections between readers and writers to enrich and inspire both individuals and communities.

Western Massachusetts Writing Project (WMWP), a National Writing Project affiliate, is sponsored by the University of Massachusetts Amherst English Department and College of Humanities and Fine Arts. WMWP provides professional development for teachers and literacy workshops for youth.

FOSTERING A LOVE OF READING

Bring Me a Book provides book access to support kindergarten readiness and on-grade-level reading to under-resourced families and schools. It serves children zero through 8 through partners who inspire families, caregivers and teachers to read aloud with their children.

The Friends of Matènwa Inc. supports programs that offer Matènwa and the Haitian community opportunities to improve their education, health and welfare.

Ready for Reading (RfR), a Rwanda-based nonprofit organization founded in 2008, is dedicated to teaching reading and literacy skills and providing learning opportunities for people of all ages.  READ MORE >>




Sunday, November 17, 2019

Literacy – Spanning North America :: Rathdrum ID :: Pittsboro NC :: Vancouver BC :: Farmington ME


Literacy: Spanning North America

Literacy For All, Large And Small
Coeur d'Alene Press: 9.20.2019 by Devin Weeks

Without the ability to comprehend the words on the pages of textbooks, tests and other reading materials, Jill Fletcher kept her head down in high school.

“I kept quiet and had my hair combed, nice clothes,” she said. “I stayed under the radar.”

And she stayed in that literacy struggle. Her mother and sister helped her with homework assignments and papers she was supposed to write.

“My mom did everything for me,” she said. “The teacher smiled because she knew I didn’t write them.”

Her teacher, who evidently lacked the resources or knowledge to help Fletcher learn, would let her off the hook.

She was placed in special-education classes because, growing up in Washington in the 1970s and ’80s, teachers just didn’t know what else to do. They classified her as dyslexic.

“In the ’70s, ’80s, dyslexia was kind of the big flash word. A lot of people who were struggling readers were thrown into dyslexia,” said Kat Gilmore, director of the Lakeland Literacy Project. “I’ve worked with adult literacy for seven to eight years before coming here, and most people were labeled dyslexic when they weren’t necessarily dyslexic.”

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In just a year working with the Lakeland Literacy Project, Fletcher has earned her driver’s license, registered to vote and is now taking classes at North Idaho College.  READ MORE >>

Chatham Literacy Sees Avenues For Growth
Chatham News Record: 9.20.2019 by David Bradley

In archery, you must aim your arrow at the target before you release it. Without a target, you can’t aim your arrow.

Literacy service organizations have been working to find that target, and in a county the size and diversity of Chatham, the target isn’t always easy to find.

It’s tough to hit any unknown target, and with more than 25 organizations in Chatham County providing some level of literacy services, the target that they are trying to hit comes from the answers to these basic questions: What are the needs in the community? Who is meeting these needs? Who are we missing?

With these questions in mind, Linda Nalty, chairman of the Chatham Literacy Council’s board of directors, began a research project to find the bullseye.

After a meeting with provider agencies to discover needs for their clients, and where their clients go to address literacy needs, a survey was developed.

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There were some surprising results.

Newell said “a high percentage of those interviewed own smart phones, and a high percentage have access to the Internet, most through phones and many through libraries. There was a high interest and demonstrated needs for English, and financial literacy, how to obtain affordable housing, how to get a job, promotion, or better job.”  READ MORE >>

Raise-a-Reader: Chilean-Canadian Mother of 10 Gets Needed Literacy Break
Vancouver Sun: 9.21.2019 by Susan Lazaruk

For a large, blended family of 12 with a sole breadwinner, an unexpected health scare that took Victor Vazquezm out of commission was devastating.

Devastating, for starters, to his wife Melissa Arancibia, who relies on a Canucks Family Education Centre (CFEC) program partly funded by The Vancouver Sun’s Raise-a-Reader campaign, to help improve her English.

Arancibia, who was born in Toronto but grew up in Chile, came to Vancouver 15 years as a young, single mother of three girls — Constanza, Maria and Aranxa — to live with her parents. She wanted to give her children a better life.

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‎Four years ago, Arancibia was accepted into CFEC’s English class and now she’s in the equivalent of Grade 11. She’s grateful for the chance not only to learn English, but also to have some adult interaction without which she would be isolated at home, she says.

But earlier this year, Vazquez lost his job as a pool-maintenance worker and a few weeks later had a heart attack and a triple bypass. When the family learned he would be off work for three to four months, Arancibia was stunned.

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The literacy skills of almost half of British Columbians aged 16-65 may make it difficult for them to understand newspapers, follow instruction manuals, read health information, fill out a tax return, read a rental agreement or use a library catalogue, according to Decoda Literacy Solutions, B.C.’s provincial literacy organization.

And about half of the province’s population of the same age may have difficulty calculating interest on a car loan, using information on a graph or determining medicine dosage, says Decoda, which provides resources, training, funds and support for community-based literacy programs and initiatives in 400-plus B.C. communities.  READ MORE >>

Literacy Festival Kicks Off New Learning Center at Phillips Public Library
Daily Bulldog: 9.21.2019

A weekend of fall celebrations will kick-off on Friday night, Oct. 4 in the Phillips Public Library Studio building with an evening featuring folk singer Jan Benschop at 7 p.m. Admission is $10.

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This festival is also to kick-off the collaboration between the Phillips Public Library, Literacy Volunteers of Franklin and Somerset Counties, and Franklin County Adult Education to introduce their new North Franklin County Learning Center site inside the library.  READ MORE >>


Saturday, November 16, 2019

Pearl Literacy Awards :: Barbara Bush Foundation for Family Literacy

Adult Literacy Organizations in Oklahoma, Florida and Washington, D.C. Receive First-ever Barbara Bush Foundation Pearl Literacy Awards

The Barbara Bush Foundation for Family Literacy today announced the winners of the first Pearl Literacy Awards at its inaugural National Summit on Adult Literacy in Washington, D.C. The awards, which recognize community-based organizations and programs for their work on adult and family literacy, were given to Oklahoma-based Ardmore Family Literacy; Florida-based Grace Place for Children and Families; and the Goodwill Excel Center Adult Public Charter School in Washington, D.C.


The Pearl Literacy Awards honored the organizations for strong and successful community collaboration; successful and/or scalable programs in family, adult, and/or child literacy gains; and modeling best practices in adult literacy.  READ MORE >>


Friday, November 15, 2019

Literacy Might Shield the Brain from Dementia via Scientific American


Literacy Might Shield the Brain from Dementia
An ability to read and write, even with little or no schooling, could offer protection
Scientific American: 11.13.2019 by Gary Stix

Socrates famously railed against the evils of writing. The sage warned that it would “introduce forgetfulness into the soul of those who learn it: they will not practice using their memory because they will put their trust in writing.”

He got a few things wrong. For one, people nurture Socrates’ memory because of all of the books written about him. But he also was off the mark in his musings about a forgetfulness of the soul. If anything, it appears that just the opposite holds: a study of hundreds of illiterate people living at the northern end of an island considered to be a world media capital roundly contradicts the father of Western philosophy.

Evaluations of the elderly in the environs of Manhattan’s Washington Heights (the neighborhood immortalized by a Lin-Manuel Miranda musical) reveal that the very act of reading or writing—largely apart from any formal education—may help protect against the forgetfulness of dementia. “The people who were illiterate in the study developed dementia at an earlier age than people who were literate in the study,” says Jennifer J. Manly, senior author of the paper, which appeared on November 13 in Neurology.

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The paper raises an obvious idea for future research: “Could we change and lower that dementia risk by intervening at midlife or later life by helping people to learn to read and write?” says Miguel Arce Rentería, the first author of the study. “That’s an empirical question.”  READ MORE >>


Thursday, November 14, 2019

Literacy Gap Map :: Adult Illiteracy May Drive $1.4T Loss In GDP via Politico


Adult Illiteracy May Drive $1.4T Loss In GDP
Politico: 11.14.2019

The nation could counter those costs with the eradication of illiteracy — bringing all adults up to a level where they can interpret and infer information from complex texts — said Jonathan Rothwell, Gallup’s principal economist.

Rothwell said his findings help quantify a well-known relationship between literacy and earnings performance at the individual level and GDP at the macroeconomic level.

He conducted the analysis of existing data for the Barbara Bush Foundation for Family Literacy and presented the findings on Wednesday at the foundation’s inaugural National Summit on Adult Literacy.

The foundation also released a map showing literacy levels by county and the impact of literacy on health and income. More than 36 million adults in the U.S. lack basic literacy skills, according to the foundation, and there are many clusters of low-literacy counties in the South, particularly along the Mississippi River, in western Alabama and from Georgia up through the Carolinas.


Adult
2019: Adult Literacy in the United States, NCES 2019-179
2013: OECD Skills Outlook 2013: First Results from the Survey of Adult Skills, OECD
2009: Literacy of America's Least Literate Adults, NAAL 2003
2006: Literacy of America's College Students, AIR
2007: Literacy in Everyday Life, NAAL 2003
2003: National Assessment of Adult Literacy, NAAL
2000: Programs for Adults in Public Library Outlets, USDE, NCES
1992: National Adult Literacy Survey, NALS


Break Free from the Poster-Flyer-Bookmark Cycle :: Digital Marketing is Better ! via Super Library Marketing


Break Free from the Poster-Flyer-Bookmark Cycle and Convince Your Library Co-Workers that Digital Marketing is Better than Print Marketing!
SuperLibraryMarketing: 9.16.2019 by Angela Hursh

If there’s one problem all library marketing professionals share, it’s this: Library staff ask us for lots of print promotional pieces: flyers, posters, and bookmarks. Then more posters and flyers and bookmarks.

Unless you have a tight brand strategy with guidelines backed by senior leaders (I’m looking at you, Toledo Public Library), you and your staff probably spend a good portion of your time creating one-off print pieces.

It’s exhausting. And there is no evidence that these print pieces ACTUALLY WORK. There’s no real way to track the effectiveness. So why are we doing it?

Fear. Library staff are afraid to change the way they’ve marketed their programs and services because they’re worried other methods won’t work, even though we have no way to tell if their current approach is working.

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Dear library staff: Your marketing colleagues want you to succeed. Digital marketing is your best shot. Here’s how it works.

The first and most effective digital tactic is email. If you’ve heard email is dead, I am here to tell you it is NOT, at least for libraries. At my library, email is the heart of our marketing strategy.

Once a month, I send an email to people to promote three new print books, eBooks, and eAudiobooks in our collection. And I always see huge increases in the circulation of the books I promote.

We did an email recently where we highlighted three animated picture books in our eBranch. Circulation for those three titles went up 3600 percent in the three days following the email.

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Social media the second method most effective method for digital promotions. I know many libraries are struggling with social. Some librarians are arguing for libraries to ditch their social platforms altogether.  READ MORE >>