Finish Your Diploma ▬ Dollar General Literacy Foundation & Ad Council Further Adult Education Program

Dollar General Literacy Foundation and the Ad Council Further Adult Education Program in Partnership with Facebook Creative Shop

Finish Your Diploma

PR Newswire: 12.10.2020

Dollar General Literacy Foundation and the Ad Council today announced a new phase of their ongoing Finish Your Diploma campaign, which reminds adults that it is never too late to fulfill their academic goals and get their high school diploma, through new creative developed by Facebook Creative Shop.

The stories highlight several individuals' journeys and motivations to earn their diploma as an adult while emphasizing the goal of getting a high school equivalency is attainable with hard work and dedication. Individuals interested in for free classes or more inspiring stories are encouraged to visit FinishYourDiploma.org as the first step.

"As adults consider finishing their diploma, often the greatest challenge is simply knowing where to go for support and having the courage to take the first step towards completing their diploma," said Denine Torr, executive director of the Dollar General Literacy Foundation. "By coupling real stories with information about free local adult education classes and resources, we hope the new PSAs will inspire and empower individuals to pursue their dreams through education."

Since March 2020, unemployment among adults with less than a high school diploma has nearly doubled and spiked in April at a 21.2% unemployment rate. Adults looking to start or continue working toward their high school equivalency can use a zip code search on FinishYourDiploma.org to find free adult education classes near them and attend classes, via remote, in-person or hybrid education models.    READ MORE ➤➤

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Based on 7 readability formulas:

Grade Level: 14

Reading Level: difficult to read.

Reader's Age: 21-22 yrs. old

(college level)

New PSAs :: Dollar General Literacy Foundation & Ad Council Remind Adult Learners "No One Gets a Diploma Alone"

New PSAs from the Dollar General Literacy Foundation and the Ad Council Remind Adult Learners that "No One Gets a Diploma Alone"

PSAs featuring personal stories from recent graduates underscore that adults without a high school diploma have more support than they realize to finish their degree

PR Newswire: 1.25.2018

Today, the Ad Council and the Dollar General Literacy Foundation launched new public service ads (PSAs) for the national Finish Your Diploma campaign, which provides adults with the information needed to earn a high school equivalency diploma and encourages people to sign up for free adult education classes by finding nearby centers at FinishYourDiploma.org.

The campaign builds on the inspirational "No One Gets a Diploma Alone" message, which inspired more than 200,000 people across the United States to find free adult education classes over the past year and features three compelling personal stories from Nia, Marco and Carissa, adults who recently earned their high school diplomas in their 20s, 30s, and 40s.

"The new PSAs reflect the power of personal accomplishments and gratitude for those who inspire us along the path to our dreams," said Denine Torr of the Dollar General Literacy Foundation. "We hope that these powerful stories coupled with the information and referral resources available on the campaign's website make it easier for adults looking to complete high school."

The United States' national graduation rate rose to record highs in 2017, but approximately 34 million American adults still do not have a high school diploma.  On average, individuals with a high school degree can expect to earn 30 percent more than adults without a diploma over their lifetime, a difference of nearly $10,000 per year, according to 2015 U.S. Census data.  READ MORE >>

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Sep 7, 2014

2015 SABRE Award Winner - PSA