Readable:
2.28.2020
Why is sentence length so important for
readability and SEO?
How can you write the best and most
effective sentences to keep searchers reading?
Why is sentence length important?
Sentence length and readability are
vital for SEO because they have a direct impact on time on page.
Google loves showing content which is of
high quality and which is concise and easy to understand.
Searchers are goal-oriented and want to
find the answer to their question as efficiently as possible. If your sentences
are long and rambling, they’ll soon exit and look elsewhere.
This will affect your bounce rate,
pushing the brilliant content you worked hard on further down on a SERP. Of
course, this means it’s harder to find you next time.
On the other hand, if you aid their
mental filter by being straightforward in your content, you’ll help them reach
their goal.
So, help your user out. Short and concise
sentences perform the best.
➧ Short sentences are easier to digest.
➧ Easier-to-digest content helps the user
find the answer to their query.
➧ If your content has good readability,
the user will spend more time on your site.
What is the best sentence length for SEO?
A concise sentence ideal for SEO is
below 20 syllables. You don’t have to make all your sentences short - this
would sound robotic - but it’s a good rule of thumb to follow. If a lot of your
sentences are above 20 syllables, your content is hard to read. READ MORE ➤➤
Based on (7) readability formulas:
Grade Level: 7
Reading Level: fairly easy to read.
Reader's Age: 11-13 yrs. Old
(Sixth and Seventh graders)
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