Public Library Association adds new awareness toolkit to suite of
family
engagement resources
 |
ALA
News: 7.23.2018
The
Public Library Association (PLA) has released a free promotional toolkit
designed to help libraries raise awareness of family
engagement through libraries. This new resource can be used to
supplement libraries’ marketing, fundraising, community relations and political
advocacy work.
The
Family Engagement Toolkit was developed in partnership with the American
Library Association (ALA), as part of ALA’s Libraries
Transform public awareness campaign.
The
Toolkit offers both strategy and tactics for family engagement advocates,
including message points, customizable graphics, promotional ideas, and program
examples from IDEABOOK:
Libraries for Families, a family engagement publication released in 2017 by
PLA and the Global Family Research Project.
The
ALA Communications & Marketing Office (formerly the Public Awareness
Office) also developed a toolkit on Health Literacy, in partnership with the National Network
of Libraries of Medicine, last year.
Accessing
the Toolkit
Registration on the Libraries Transform website is
required to download the materials. To access the new Family Engagement
Toolkit, please begin by clicking here. The link will bring you to a password-protected
landing page where you must enter your existing credentials, or create a new
registration, to proceed. Once the login/registration process is complete,
reopen the URL http://ilovelibraries.org/librariestransform/family-engagement-toolkit to
access the full toolkit.
➤Anyone
who loves libraries and wants to spread the word about the value of libraries
is welcome to join.
➤Libraries
and library systems can join the campaign.
➤Individual
librarians and library staff are encouraged to join.
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